Name & pronunciation.
Aule, pronounced “OW-lay.” The product and company use the same name.
For journalists, editors & producers
Company background, the people behind Aule, and a direct line for interviews and editorial requests.
Company background
Aule is an AI assistant for household planning and coordination. Founded by Brennan and Haley McCloud, it helps households bring their preferences, conversations, recurring responsibilities, and supported service connections into one place. Its purpose is simple: less to carry, and more room for life.
Aule, pronounced “OW-lay.” The product and company use the same name.
Brennan and Haley McCloud. The story behind Aule begins with their experience of household mental load.
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